If you have ever listened to a speech by someone who speaks monotonously, you will know that strong vocal delivery is vital to: 1) communicate your message clearly and 2) stop your audience going to sleep. The quickest way to make your startup elevator pitch stand out from the rest is to practise it with a simple technique: The Blind Cat Test.Read More
When you pitch your startup to investors, you need them to understand it. The easiest way to do this is to show them your idea visually: through screenshots, a video, a prototype-as-a-prop or a live demo.
But be warned: although it is the ultimate show of authenticity, the live demo is fraught with danger. Even Steve Jobs was only a falsified phone signal bar away from disaster.Read More